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Armstrong unveils RadioShack kit


Lance Armstrong, Team RadioShack 2010

Lance Armstrong, Team RadioShack 2010

Team RadioShack has unveiled its racing strip, as modelled by team leader and seven-times Tour de France winner Lance Armstrong.

The new American ProTour team has elected to use the colours of its lead sponsor, the US-based electronics retailer RadioShack - red and grey. It is a classic and uncluttered design.

Present and correct are the names of bike sponsor Trek and, of course, the yellow band of Armstrong's LiveStrong cancer foundation on the left sleeve. Also there is the logo of team vehicle provider, Nissan.

The team's clothing is manufactured by long-term Armstrong sponsor, Nike.

"Still some tweaking to be done but here you go for now..." said Armstrong of the design via his Twitter feed.

The official team press release was slightly more gushing. "The experts at Nike and our partners at RadioShack helped to create this fast form-fitting design using various textures and patterns symbolizing the themes of new technology, global connectivity and community. We think it looks pretty damn cool," it said.

The final version of the team's kit will be used in the squad's first competitive outing in January, at the Tour Down Under in Australia.

Lance Armstrong, Team RadioShack 2010

Lance Armstrong models the new RadioShack team kit. Photo: Team RadioShack

Related links
Team RadioShack line-up finalised
Lance Armstrong: Rider Profile

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December 08 16:36

Ross

Leave it to the guys at Radio Shack to think it's "pretty damn cool." I mean really, have you shopped at Radio Shack? Sorry, not even Lance can help their image.

December 08 17:12

Ken Evans

"...We think it looks pretty damn cool," it said.

I beg to differ.

December 08 20:48

Matt Lamy

Reminds me a bit of those special grey jerseys US Postal wore on the last day of the 2003 Tour - but then I have become a bit of a Lance-geek. (I only remember it because I think Postal got fined for wearing them.)

December 09 11:45

Hairy Pete

Looks like Robin from the original TV series! So who is wearing the Batman costume?

December 14 03:16

murphious

I like the jersey, too bad it's RS.
Geeks have been cool for awhile, but even they don't shop at Radio Shack anymore.
Old people in Buicks shop there now...

January 16 00:48

Sandra Parkes

Lance would look good in anything. I do not admire too many people in my life but Lance is someone exceptional. I just got Livestrong tatooed on my arm as that means alot to my Life. If i had a wish in my life it would be to meet him one day. Kick butt Lance . Sandra

January 16 01:35

Gavin Jenkins

Don't like the jersey, why is the R not in the middle of the circle? Looks like it was placed by somebody with one eye. The LIVESTRONG clothing is good though.

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