Product News

For the latest news on bikes, cycling kit and clothing. Up to date product releases, new kit used by the pros, clothing ranges and more.

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Zipp unveils 404 Firestrike tubular wheels

SRAM subsidiary brand Zipp has produced what it claims to be its most technically advanced tubular wheel ever, the 404 Firestrike Tubular. Zipp has also updated its very popular 404 Firestrike Carbon…

Audi bike

Audi unveils bike that costs as much as a car

Famous for their luxury cars, Audi has unveiled a new lightweight road bike, the imaginatively named ‘Audi Sport Racing Bike’ at its showroom in Shibuya, Tokyo. As you might expect, the…

upgradepicsmaller

The best road bike upgrades

The lure of shiny new bits for your bike is all part of the game in cycling — no sooner have you wheeled your new machine out of the shop…